Orchid Fader featured along side a human outfit ensemble for holiday. Click to view
Daily News (New York)
Doberman sporting the Idawg Sherpa dog coat on the runway at Pet Fashion Week in New York CIty. Headlines read "Fashion Goes to the Big Dogs" Click to view
Pet Fashion Week, NYC
Pet Fashion week kicked off in NYC August 19th-20th. The world's best doggie-wear designers were invited to participate in this event. Idawg was one of 12 designers chosen to be featured on the Pet Fashion Week NY runway. Each designer featured 5 ready-to-wear pieces and one couture piece. Idawg definitely stood-out as the first designer clothing company showcasing clothing for BIG dogs. The show was a hit! Check out clips of the runway show to see for yourself. Click to view
Idawg's infamous Red Fader winter dog coat makes it into Ok! Weekly's Haute Pets page. Click here to view the article!
City Dog Magazine
Idawg is featured in City Dog Magazine's Fall Issue. The topic... Pet Fashion Week! Click here to view the article!
New York Magazine
Watch video clips from backstage at Pet Fashion Week. Of course, Sushi steals the show AGAIN!
Click to view partial footage of Idawg on the runway at Pet Fashion Week. Gotta love that pink wig!